Social Media Presence Management

Service Description

Your service begins with a 60-minute strategy session where we take a deeper look at your business, brand, target audience, current social media presence, and marketing goals. This session gives us the information needed to build a social media strategy specifically around your business. Social Media Profile Optimization We review and optimize your selected social media profiles to create a more professional and cohesive presence. This may include your bio, profile information, calls-to-action, links, visual consistency, and overall brand presentation. Monthly Content Strategy Based on your goals and strategy session, we develop a monthly content direction that determines what your brand should communicate, who it should speak to, and how each piece of content supports your business goals. Content Calendar You'll receive a structured monthly content calendar outlining the content themes, topics, and planned posting schedule for the month. Content Management & Publishing We organize, prepare, schedule, and publish approved content across the social media platforms included in your plan, helping your business maintain a consistent and professional online presence. Captions & Brand Messaging Captions and messaging are developed to reflect your brand voice while encouraging engagement and guiding your audience toward meaningful actions. Hashtag & Keyword Strategy We research and incorporate relevant hashtags, keywords, local terms, and industry-specific language to improve the discoverability of your content. Community Management We help maintain an active presence by monitoring and managing basic audience interactions, including comments and engagement, according to the scope of your plan. Monthly Performance Review At the end of the service period, we review key social media performance indicators to understand what content performed well, identify opportunities, and provide direction for the following month. Please Note: This package focuses on social media strategy and management. Professional on-site photography, videography advanced video production, paid advertising, and extensive original content creation are not included unless specifically listed in your selected plan or purchased as an add-on.